One day I'll watch a "Why did famous company/brand X die" video and the answer will be something other than private equity. That day is not today.

@paul The company I work for has been bought and sold by private equity firms 3x since I’ve been here.

The cycle has been:
⁃ Private equity bleeds company dry and sells cheap
⁃ Second, smaller private equity buys cheap, squeezes tighter and sells really cheap
⁃ Actual company buys really cheap and builds company back up
⁃ Private equity offers crazy buy out offer and company is sold
⁃ Repeat

We’re on our 3rd PE and been through two actual companies. It’s an absolute joy…😵

@nonproductive @paul I bet the people that benefit the most from each buyout are the ones deciding to make the deal and bail before the next cycle with all the money they pocketed
@esden @paul Exactly. 100% was the case every time.

@paul More generally: money people. The moment money people (CFOs, career managers, etc) start running things, everything goes to crap.

See for example Boeing after McDonnell Douglas got acquired and McDD people started running things: managers rather than engineers. Or see modern Apple. There are so many examples.

You need somebody at the top who *cares* about the product.

Private equity running things fits into this worldview.

@paul It's like the world's dullest game of “Clue", where the solution is ALWAYS "private equity, in the free market, with a leveraged buyout”.
@paul Private Equity is like a cyniade-laced chocolate truffle... so tempting and hard to resist, but ultimately deadly.

@paul Amzing how consistent it is.

For the truly rare counterpoint: look up the UK jewelry chain Ratner’s.

It’s a good one.

@paul Cause, or do companies get sold to private equity because they're already declining?