The Privacy ‘Zealots’ Were Right: Ad Tech’s Infrastructure Was Always A Risk

The US government wants to use digital ad infrastructure for the exact type of surveillance critics have long warned about. We should have seen this coming.

AdExchanger

@mnot very "are we the baddies" vibes. At least somebody is starting to get it.

Save the evils of psychological manipulation in search of profit (aka advertising) for a future level of soul searching but this is at least the right track.

@azonenberg @mnot Read this in the intro: "And if we’re being honest, the precision targeting story was oversold anyway."

This reads a lot like: "Now that it doesn't make money, we should also admit it's an ethical liability"

It's a good first step! Maybe they'll end up concluding that "respecting privacy is actually good for business" - I'm sure the business case is there, if they weren't so intend on developing the opposite case.

@benjaoming @mnot I mean, generally the best way to make a capitalist stop doing something is to convince them it won't make them money