Chris Alemany🇺🇦🇨🇦🇪🇸#Mastodon #Fediverse #Outreach #Ottawa #OttawaPlace #Media #politicians
I was reading this funny story about a Jeopardy! question that featured Ottawa Mayor Mark Sutcliffe.
It features a link to his X where he (manually) recorded the Answer/Question. So then I ended up on his X profile.
He has 33,000 followers.
He posted 12 minutes ago.
75 engagements - 0 likes - 0 boosts - 0 replies
1h ago
313 engagements - 0 likes - 1 boost - 1 reply
another 1h ago
354 - 3 - 1 - 0
another 1h ago
669 - 3 - 1 - 1
another 1h ago
570 - 1 - 0 - 0
2h ago
461 - 7 - 1 - 2
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Like... what good is 33 000 followers if less than 1/3rd potentially see your post and you get nearly no real engagement?
My Theory: While Politicians think they are using X/FB because “that's where the people are”, the data shows that the "people" beyond clicking ‘follow' never actually see them or engage with that person. Instead, what the profile is actually used for is self promotion. A known place where the *media* can pick up the relevant happenings of a politician.
Which then begs the question. Would said Mayor of Ottawa be able to do exactly the same thing, and engage with the same or more constituents on ottawa.place?
John Francis 🇨🇦🦫🍁💪⬆️