return2ozmaCracker Barrel will go back to old logo after conservative backlash
iAmTheTotWas it really conservative backlash? I don’t think anyone liked it, lol.
Non-conservatives give a shit about cracker barrel?
I gotta meet up with the old people in my family somewhere. I’m not having them in my house are you crazy
OmegaHave you tried literally anywhere else? Every few years my wife convinces me to try it again and it’s always the worst. Are there really no local breakfast places around?
Some people out there are really reluctant to branch out and try anything different. There’s a million places around me selling the same food but better, but some people just want to go to cracker barrel.
Old people especially, but also some people with, for example, autism, ARFID, etc. can be really picky about where they’ll eat, and sometimes it’s just not worth the aggravation of trying to get them to try something new.
Hell, I have some friends who aren’t even particularly picky who can be reluctant to try out new places. Restaurants aren’t cheap, I can understand being reluctant to spend money on food you’re not sure you’re going to like.
CharlesDarwinRestaurants aren’t cheap, I can understand being reluctant to spend money on food you’re not sure you’re going to like.
That and sometimes you have to go to the same restaurant a few times until you find the dishes that are good there…
Honestly, I would have tried it again more recently if it weren’t for the fact that they don’t seem to have any interest in accommodating vegetarians at all. Also, I think a few of them closed in Denver area.
LOL, that’s been the only reason I’ve ever set foot in one. People who were very much older in my extended family liked the place…and so for whatever reason, I kind of thought of the place like Grange halls - something the older bunch have an affinity for, but I don’t quite understand how it fits into my life in the here and now. :/
jordanlundI think I went there twice before they shut down here. I mean, it wasn’t AWFUL. I’d rather eat at a local place though.
www.pignpancake.com/our-story.html
NovalingUhhh, there’s a shit ton of Cracker Barrels in NY, going to Cracker Barrel for family meet ups and shit was a staple in my family and made precious childhood memories for me, and we’re black as hell. Plenty of non conservatives love CB. There’s a shit ton black people makes jokes online rn about missing the “segregation” vibes of CB.
I only learned about it when I saw headlines about the backlash that was costing them millions.
My first reaction after figuring out it was not the Onion was…are they still in business? I honestly didn’t know they were still operating. I looked on the map in the Denver area and the one I thought was in Littleton/Lakewood area either is a figment of my imagination, or they closed.
The reaction has been absurd, but their new logo was definitely awful.
talI don’t think that the old logo is great either, and the update did improve on technical aspects. You don’t want to have all that small text, for example. And generally, simpler logos are preferable.
But…their shtick is a rustic feel. Whatever you can say about the original logo, it did evoke that. I have a hard time seeing the new one doing that.
EDIT: I also think that this compares favorably to another controversial recent rebrand: Musk rebranding Twitter, which was generally seen as not a good idea; Twitter already had a strong brand identity. People weren’t happy and Musk went right ahead with it regardless. At Cracker Barrel, the initial response was “calm down, it’ll be okay”, but they were willing to second-guess themselves, even though I expect that there were people there who were invested in the rebrand.
EDIT2: They’d also done smaller, more incremental changes to the logo in the past, because the “Old Country Store” text had had its typeface changed at some point in the past.
EDIT3: Here’s a more-comprehensive history:
oxjoxHow was it awful?
Could you tell me what the heck this yellow blob shape is supposed to be?
From a purely graphic design perspective, the classic logo is too busy and doesn’t scale well. The only thing it has going for it is the weirdness of the shape and the distinct color combination. It’s technically a really bad logo. You may not prefer the new logo but, technically, it’s a whole lot better. It’s far more adaptable to newer platforms while stilling being recognizable. Now, as far as being an effective representation of the brand and if that’s a corporate concern, I don’t know that I can comment on that.
In another post about this, someone posted a bunch of other fast food logos, and they all looked very much the same, especially in silhouette. They’re all just a same-y blend of mediocrity, whereas the existing logo was at least unique.
McDonald’s probably has the best and most distinctive logo out of anyone.
Who cares
The yellow blob is a pinto bean. :)
I thought it was some splooge.
It was fine, Jesus Christ
I’ve never seen people freak out so hard over a LOGO change. Jesus, it’s not like they changed the typeface to Comic Sans or Papyrus or some shit!
Because everything in the United States has been turned into “us vs them” crap.
Jaguar cars: am I a joke to you?
Jaguar was less about the logo and more about that whole marketing campaign. It was like they were doing a cologne commercial and left out the car completely. The logo change was the least of it.
When we did finally see the car, it looked like an AI generated concept, not an actual car. :(
magnetosphereThe new logo did not go over well in some spheres, and on social media, conservative critics accused the restaurant chain of abandoning its traditional values or of being "woke."
When someone uses the word ‘woke’ as an unironic insult, I’ll probably think it’s stupid, but at least I understand what they’re saying. Until now, that is. What the fuck is “woke” supposed to mean in this context? What makes this bland logo change “woke”?
I thought this was the onion 100%
I thought the same thing when I first saw the headlines about them losing millions over a logo change. The mind reels.
The occult community often compares sigils and corporate logos as being very much the same thing, but…DAMN. That’s one hell of a spell that was cast over a whole lotta dumbfucks.
I frequent various chains, and I’m trying to think about the last time I really gave one fuck about any of their logos. I’m sure some of it works on a more subliminal and pernicious level, but have I ever sat back and really gave myself heartburn over a corporate logo? Hell to the fuck no.
When my kids were young they started calling cracker barrel “the honky bucket”. It just stuck as the name. I think they should add that to their logo.
Thank god! Now can we get back to the important issues?
How's that WAR ON CHRISTMAS going?
How's that WAR ON CHRISTMAS going?
I just want people to start complaining about “x-mas” again so I can explain very slowly what the Greek letter Chi is.
Good luck with that. The explaining part, I mean.
I’ve had xtians hound me on various forums for using their own abbreviation, LOL. Even after explaining it to them, they’d still get worked up into a poutrage, deny what I told them, which was obviously true, and, at least on Denver Post forums, run to the mods to try to get me banned and/or my posts taken down.
Jo MiranI’m not conservative in the slightest and I thought the redesign was completely ass.
Yes, but did you go unhinged calling it “woke”? The logo was a poor fit and I could get behind it, but so many MAGAs losing it over calling a lame logo “woke”…
“woke”
I am so confused as to why anyone gives a fucking shit about this.
WahotsPeople are bored because their lives are easy. That will change soon.