JunjieJun 27, 2025

I’ve been mulling over raising the minimum iOS version for @due (it is still iOS 13 now!), but I hadn’t really considered the impact on new user acquisition. This quote from @_Davidsmith really put it into perspective:

"For example, if I went iOS 18 only today I’d exclude around 9% of my current new users from acquiring the app. Which from my perspective is kinda huge. If I could do something which boosted my downloads by 9% I’d be delighted.”

https://mastodon.social/@_Davidsmith/114754589289667954

Show threadJunjieJun 27, 2025
@due these are my stats fwiw. so raising the minimum iOS requirement to iOS 18 would exclude 5.8% of potential sales @_Davidsmith
Show threadMr Cauliflower
@junjielin @due @_Davidsmith im sure many of those 5.8% would update if an app said it was required. I meet people all the time that are running old versions, and when I ask them why, they aren't really aware that they have old versions. They just ignore that red button on the settings app for years
Jun 27, 2025 at 8:21pmWeb
Show threadJunjieJun 28, 2025
@Mr_Cauliflower @due @_Davidsmith I’m not so sure about that. I mean if we’re Facebook or Instagram, maybe. But for someone to update their OS just to try a relatively unknown app sounds like too much work to me.