EV drivers are highly responsive to public charging price signals. A 40% price reduction led to a 117% increase in charging demand.

It's great to see the results of a field trial of dynamic pricing for public charging! Centre for Net Zero (Octopus Energy Group) worked with charging app provider (or MSP in e-mobility jargon) Octopus Electroverse and tested the response of 110,000 EV drivers to different types of signals. Summary