Roberto Hortal💡 Change in product management is complex, but but Marty Cagan and the SVPG team have cracked the code to engage executives effectively. In his latest piece, John Cutler reveals how to frame transformation without threatening leadership— an essential read for anyone navigating internal change. Explore their insights here: https://cutlefish.substack.com/p/tbm-358-the-genius-of-svpg #ProductManagement #AgileTransformation
TBM 358: The Genius of SVPG
Between 60-80% of all large enterprises I speak to have brought in Marty Cagan and/or SVPG at one point in the last couple of years. That is an outstanding achievement for the SVPG mission. The positive impact is undeniable, even just based on my (admittedly biased) sample.