Dr PenFeb 13, 2025

Let's play a game.

Don't say PowerPoint presentation, say slidedeck
Don't say Word, say text document
Don't say Photoshop, say image editing
Don't say Excel, say spreadsheet
Don't say...

Language is important. When corporate companies own the names of the tasks or the digital items you create, you have become a cog in their branding machine.

#bigtech #DataSociety #academicchatter

Show threadchrysnFeb 13, 2025
@DrPen Or misuse them deliberately to eventually make the trademark generic, as happened with bubble wrap and thermos bottles. But know what you're doing.
(Then again, none of those listed are pretty enough to use as generic terms…).
Show threadDr Pen
@chrysn interesting point there.
Feb 13, 2025 at 3:29pmMegalodon