I'm confused about something and hope some tech-savvy folks here can answer:

Why would some spam bot all of a sudden flood the signups for our newsletter on CoffeeGeek? Today we've had well over 500 signups -- all yahoo accounts and all obviously fake - via our website's signup form.

I don't get it. AFAIK, they can't "hack" anything to gain our mailing list, etc.

@coffeegeek

I would think it is to consume your time and cause annoyance. A harassment rather than something technical?

@lionelb the one possible bad outcome is that we're about 750 subs away from going to a higher price tier on our newsletter delivery service. I don't mind paying the higher rate for legit subscribers, but I'm not going to pay for fake ones (when we hit 15K, it jumps nearly $100 more a month).

Will stay on top of it. For now, I'm just auto-adding all these new signups to a specific contacts list should I have to deal with them.

I don't like telling our advertisers fake numbers. We normally gain about 15-35 new subscribers a day. Today it's 600+ and climbing.