Vision Pro Bites Dog

It’s almost as though — hear me out — Apple launched Vision Pro in 2023 for long-term strategic reasons, not with short-term sales in mind.

Daring Fireball
@daringfireball 500k units @ 4000 USD = 2 Billion in sales
I am not sure if most people have an idea of what 2B is.
I have a ball reading “couch commentators” pitching the world’s most succesful company, hints on how to improve a product.
Desiging and manufacturing a product of such complexity and coming up with 2B in sales is an astonishing feat, even if you have the advantage of being Apple.
Anyone that thinks the 4000 USD price is set by a finger in the wind is a fool.