This type of thinking is precisely why we can't have nice things. It's a terrible idea that only contributes to polluting the internet. It's nothing to be proud of but rather something to be ashamed of. I really hope Google removes all of his sites from the search.

@nixCraft if this trend continues it will inevitably lead to curated directories of reliable websites, and bespoke search engines that bring only curated results.

This will take us back full circle to the world of 25 years ago, where if you wanted to find something on the web you would find a (curated) directory of websites, such as dmoz.org - https://en.wikipedia.org/wiki/DMOZ

DMOZ - Wikipedia