Institutions like the New York Times have an intense desire to be seen as neutral and rational in the eyes of people who at this point have no respect for them-- and this desire is so important that any harm that might come from legitimizing people who have eliminationist ideas just isn't as important.
It's a kind of affirmative action for conservative ideas only practiced by centrist liberals.
Can you imagine centrist conservatives ever even having such a concern?
Ding ding ding, you said the magic word: Power!
I agree that there's an incredibly low standard for a right winger to get published in the NYT, but my guess as to why aligns with blogdiva's - they want to show that they are useful to powerful people and institutions. They are the highest quality courtiers!
My husband used to work there. It's not a one dimensional institution. There are a lot of "true believers" who really think they are Doing Good -- and who maybe are like 2/3rds of the time-- there are other interests at play... but there is a surprising amount of workplace "democracy" and meetings and handwringing.
That there are so many people there who believe in the power of journalism just makes the outcomes all the more depressing.