Last week, I had a chance to visit @hypertalking’s (James’s) excellent collection of Mac-related stuff. He’s particularly interested in collecting 1990s Macs, which is the era of Apple history I don’t have a lot of personal experience with, so it was doubly exciting.

Here are some 100 photos from that visit:

James’s work has recently gone viral! He meticulously recreated a few of Hokusai's views of Mount Fuji in the original Mac’s resolution and 1-bit colour.

I got to see them all in person! https://kottke.org/23/05/great-wave-off-kanagawa-in-all-its-1-bit-pixelized-glory

Great Wave Off Kanagawa, In All Its 1-Bit Pixelized Glory

As part of a project to reproduce all 36 of Hokusai’s views of Mount Fuji as 1-bit black & white pixel art, James Weiner dre

kottke.org
Anyway, on to the collection. There must be thousands of rainbow Apple logos in here.
…recessed or otherwise.
Love that you can see a little texture on this.
A fun (although maybe more pretentious than usual) “do” and “don’t” manual of using the Apple logo.
If you can’t afford six Pantone colors, you can always approximate them. Love, John.
Oh, no, not these.
These 1970s truck and van shapes are amazing.
What is this, a font picker.
@mwichary @alexcox I have no recollection of that 1983 Helvetica treatment. Is that real?

@gruber @alexcox Letterform Archive has a better view of this doc: https://oa.letterformarchive.org/item?workID=lfa_mok_0122&targPic=lfa_mok_0122_003.jpg

I’ve also been puzzled by this. I know some of the early Lisa stuff was very Helvetica (e.g. this attached), and the date checks out, but I don’t remember the logo looking like this.

Online Archive

Virtual access to Letterform Archive’s collection of lettering, typography, and graphic design.

@mwichary @gruber @alexcox I was also surprised by this. Apple used various flavors of Helvetica as their main branding font (logo-adjacent) in 1983, but the logo lockup for those pieces uses Motter Tektura.
@andrewwatterson @mwichary @alexcox That spiral-bound one in the front looks like Univers?
@gruber @mwichary @alexcox Oh you're absolutely right! The IIc had Apple's first keyboard printed in Univers, a choice (originally specified by Frog Design) that they kept around through the early 2000s.