#journalism

Media companies! Tear down this Paywall!

1. Readers: Bug your local media to get setup on Mastodon. Yes, they will not get going immediately, but it is a start. Ask them to get off of Twitter.

2. Media companies: Drop the paywall bullshit, and use simple clean ads. People know they are important, and will tolerate them if they are not completely brain-dead stupid. Better yet, if the ad is humorous. You will get more engagement with your presence.

3. Media companies: Did you know that there is a lot of ad money floating around that is not being spent on Twitter?

4. Media companies: Get on Mastodon, and actually interact with your readers. You will end up with more readers.

5. Media companies: Have all your journalists include their Mastodon account-id. They will learn stuff. They will get leads from the readers. Your reporting quality will improve, and you will end up with more readers.

6. Media companies: Did I mention more readers can lead to better ad revenue?

7. Media companies: This is rocket science. You just do the exact opposite of what Elmo is doing.