Josh SternbergDec 12, 2022

WSJ: "Activity on Twitter’s ad manager, a subdomain of Twitter’s ad platform sites that specifically hosts those creating or monitoring ad campaigns, declined nearly 74% in October from a year earlier, according to the firm’s data. In November, visits fell 85% on the same basis—the largest ad traffic decline since Twitter’s change of hands."

https://www.wsj.com/articles/twitters-advertising-truth-hurts-11670706720?st=nnhqrlul0knuohv

Twitter’s Advertising Truth Hurts

Elon Musk is leading with narrative at Twitter. Don’t lose sight of the dollars and sense.

The Wall Street Journal
Show threadJonah Stein

Musk seems committed to building an Ad Free Twitter

@mmasnick
@joshsternberg

Dec 12, 2022 at 8:07pmWeb
Show threadJohn MinnihanDec 12, 2022

@jonahstein @mmasnick @joshsternberg

<golf clap>

Show threadwhetstoneDec 12, 2022
@jonahstein Oh dear. Now there is the pithy, wicked humor I used to go to the fowl place for. Glad to see I shan’t be completely cut off.
Show threadJonah SteinDec 12, 2022
@whetstone every community has their own standards but some things transcend the differences.
Show threadEmily 🏳️‍⚧️Dec 12, 2022

@jonahstein @mmasnick @joshsternberg He cannot possibly believe any sub model will raise even a tenth of the ad model he's killing.

And with his debt on Twitter, he can't afford Twitter to shed users -- a 100% sub model on 10% the purchase user base leaves him so far underwater...

Show threadCranky DavidDec 12, 2022
@jonahstein @mmasnick @joshsternberg
his herculean effort to become the world's second wealthiest person by the end of the year is going well too.
Show threadFuck Elon Dec 12, 2022

@cranky_david @jonahstein @mmasnick @joshsternberg

already there since last week.

Show threadPyperkubDec 13, 2022

@jonahstein @mmasnick @[email protected].

I'm starting to think Musk wants a mob platform to target enemies, much like Trump was using it.

Show threadThomas Lee ✅ Dec 13, 2022
@jonahstein @mmasnick @joshsternberg interesting comment. I have noticed a much lower level of ads! Mind you... every ad I do see I just mark it as one j don't like. Whatever the reason my feed is nearly ad free.