New service to combat declining #footfalls
https://economictimes.indiatimes.com/industry/media/entertainment/pvr-inox-launches-new-service-to-combat-declining-footfalls/articleshow/117412060.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst
PVR Inox launches new service to combat declining footfalls
PVR Inox has launched ScreenIT, a feature on its app, to address falling footfalls and improve screen utilisation. The service allows users to select, schedule, and promote movie screenings from a library of 500 titles, expanding to over 1,000. ScreenIT aims to attract audiences back to cinemas, offering a unique customized experience and cash rewards for ticket promotions.






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