The big winner of the evening was Megaworld Hotels and Resorts, which won Most Outstanding Marketing Campaign with its “100 percent Muslim-Friendly Accommodation Establishments,” its team led by Arturo Boncato Jr., the company’s Group General Manager. #VirtusAwards #HSMA #sales #marketing #hospitality #travel #tourism #Philippines

Virtus Awards champion heart, vision, and craft in PHL hospitality | Ma. Stella F. Arnaldo
https://businessmirror.com.ph/2025/11/28/virtus-awards-champion-heart-vision-and-craft-in-phl-hospitality/

Belmont Hotel Manila, The Ascott Limited, Midas Hotel and Casino, Novotel and Ibis Styles Manila Araneta City, and Megaworld Hotels and Resorts (MHR) took home the prestigious #VirtusAwards #sales #marketing #hospitality #hotels #travel #tourism #Philippines

https://businessmirror.com.ph/2024/10/18/how-hotel-sales-marketing-pros-nurture-their-ties-with-clients/

How hotel sales, marketing pros nurture their ties with clients | Ma. Stella F. Arnaldo

SALES and marketing in the hotel industry is a highly specialized skill, where professionals employ various strategies and schemes to foster and strengthen their relationships with individual guests and corporate clients, or with destination management companies and travel agencies. Hotel Sales and Marketing Association (HSMA) president Loleth So tells me,…

BusinessMirror

SMHCC EVP Peggy Angeles: Price increase is inevitable, especially because there are costs also that are rising, inflation—all of us are feeling it even from a personal perspective. I don’t think it is driving the tourists away because really, we’re not as expensive as Hong Kong or Singapore…. To me, the price increases, as long as it’s not a major jump as it is to cover the cost, or of labor, it all adds up, right?” #hotelrates #tourism #travel #Philippines #VirtusAwards

https://businessmirror.com.ph/2024/04/26/stakeholders-doubt-hotel-shortage-but-hike-in-room-rates-inevitable/

Stakeholders doubt hotel shortage, but hike in room rates ‘inevitable’ | Ma. Stella F. Arnaldo

STAKEHOLDERS in the hotel industry doubt a shortage of properties in their industry and believe more investors are confident in opening up new accommodation establishments. In an interview with the BusinessMirror, Hotel Sales and Management Association (HSMA) president Loleth So said, “We believe there will be no shortage in hotel…

BusinessMirror