This is a pretty shocking example of poor 'place of origin' food labelling.

A display with the Saltire should contain Scottish carrots #MorrisonsSupermarket.

Clear labels are key to giving shoppers choices. Many buy for price, perhaps making choices with food miles and carbon footprint in mind, and many want to #SupportScottishFarming #keepScotlandtheBrand

Food labels should be clear, and they should honest.

With thanks to Paul D. for this photo, taken at The Gyle, in Edinburgh.

Clear, honest labels matter.

If we can see it on the label we can put it on the table.

Contact your supermarkets. Ask them to
#SupportScottishFarming
#SupportScottishFoodandDrink
#keepScotlandtheBrand

https://www.thescottishfarmer.co.uk/news/24107106.varied-scottish-produce-support-revealed-shelfwatch-results/

Food security.
Supporting local.

These aren’t just empty slogans.

They are crucial. Local food supply supports local food security

#SupportLocalScotland
#FoodandDrink
#SupportScottishFarming
#keepScotlandtheBrand

https://www.thenational.scot/politics/24018592.scotlands-food-drink-industry-deserves-support/

We need to embed sustainable #FoodandDrink into our culture, with short supply chains which connect communities to local farmers, smallholders, and crofters. We need healthy soil, biodiversity, and local produce which feeds us well. A bioregioning approach has real potential to make meaningful change.
#SupportScottishFarming
#keepScotlandtheBrand

This article was first published in 'The National' newspaper @TheNational

'Scotland’s farmers need customer loyalty like never before. We are losing farms at an alarming rate.'

#ScottishDairy
#FoodandDrink
#SupportScottishFarming
#SupportLocalScotland
#keepScotlandtheBrand

This is really confusing #Morrisons

Clear, honest labels give customers confidence,

Give our #Farmers and #Growers the recognition and support they deserve

#SupportScottishFarming
#keepScotlandtheBrand

"The UK Government is in denial to reality, whether it is seed potatoes, trade deals, the lack of labour, or the impact of fuel costs on food production." 
#FarmingScotlandMagazine
#FoodSecurity
#SupportScottishFarming
#keepScotlandtheBrand