Korean Air Lines Co. has launched its first domestic pop-up store themed around its new corporate identity at Seoul's COEX Mall, offering interactive experiences and showcasing premium in-flight products to engage customers and promote its brand renewal.
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Korean Air Opens 'BRAND NEW KE' Pop-Up Store at Gangnam COEX Mall

Korean Air Lines Co. has launched its first domestic pop-up store themed around its new corporate identity at Seoul's COEX Mall, offering interactive experiences and showcasing premium in-flight products to engage customers and promote its brand renewal.

Yonhap Infomax
🚆🇨🇭 For a long time I wanted to travel on the new #GoldenPassExpress ✨ and today was the day! I took a ride on #PrestigeClass from Montreux to Interlaken Ost while enjoying breakfast 🥐☕️ @diningcar. The best way to enjoy the breathtaking landscapes 🏔 thanks to the panoramic windows.