James E. TurnerDec 24, 2022

One of my favourite things about life is that you can make super small, super slow improvements over time - getting only one percent better every day - and end up a changed a different person!

Here's a short piece I wrote about that: https://turnercreative.ck.page/posts/are-you-a-one-percenter

#onepercentbetter #writing #daily #blog #newsletter #email #onecreativemoment #creativity #productivity #business #entrepreneur #life

Are you a one-percenter?

You’ve probably heard this before - probably more than once. But it’s always true, AND you’ve probably not heard it from me yet :) You don’t need to go all the way from beginner to advanced in one step. The trick is making steady, incremental improvements. Getting 1% better every day (or week -...

James E. TurnerDec 22, 2022

I think about this Brené Brown quote often:

“If you are not in the arena getting your ass kicked on occasion ... If you're criticizing from a place where you're not also putting yourself on the line, I'm not interested in your feedback.”

It's from her book, Daring Greatly, and is a good reminder that being an armchair critic (of anything) is not a great position to take.

I wrote about it here: https://turnercreative.ck.page/posts/why-you-need-to-be-in-the-arena

#books #business #OneCreativeMoment #creativity #positioning #marketing

Why you need to be in the arena

Have you heard this quote from Brené Brown? If you are not in the arena getting your ass kicked on occasion … If you’re criticizing from a place where you’re not also putting yourself on the line, I’m not interested in your feedback.” It’s from her book, Daring Greatly, the title of which is,...

James E. TurnerDec 21, 2022

If you have a website (for your business or your hobby...or your company's website, if you're the one in charge of it), here's a piece I wrote about an easy fix to make it more engaging to your ideal reader:

https://turnercreative.ck.page/posts/start-with-you

Turn your "we"s into "you"s whenever you can!

#StartWithYou #business #marketing #website #copywriting #tactics #TacticalTuesday #OneCreativeMoment

Start with you

And when I say “you,” I mean them (but say “you”). It’s Tactical Tuesday, and this one’s about a fix that’s hidden in plain sight. It’s this: changing your web and email copy from describing what you offer to describing what your customers and clients get from what you offer. And making the...

James E. TurnerDec 18, 2022

Have you ever taken a personal or family quarterly offsite?

I just wrote this piece in praise of the idea, which I got from Greg McKeown's book Essentialism:

https://turnercreative.ck.page/posts/plan-to-plan-schedule-your-scheduling

#creativity #business #productivity #marketing #family #scheduling #essential #onecreativemoment #worklifebalance

Plan to plan, schedule your scheduling

An oft-overlooked element of successful planning is building in time for more planning. And time to review how your plan is going. Whenever I get overwhelmed with my schedule, it’s because I’ve let it build up over time into something unwieldy. If I’m always “in” my schedule, I can’t look at it...