Itamar MedeirosDec 13, 2022

The number of #PeopleOfColor in ads fell by nearly 7 percentage points over the past year, according to a study of roughly 1 million national #ads from #TV and #video #adserver #ExtremeReach.

https://adage.com/article/marketing-news-strategy/actors-color-appear-less-often-ads-study-shows/2458716

#Representation #Diversity #Advertising via ⁦#adage

Actors of color appeared in ads less often this year than in 2021

Extreme Reach's study today on diversity in ads used AI software, validated by manual sampling.

Ad Age