We have made LED bulbs and fuel efficient engines 10x better than they were decades ago. But instead of using less energy, we just built bigger houses, brighter cities, and heavier SUVs.

#EnvironmentalHardTruths #JevonsParadox #Energy #Efficiency #Consumption

Plastic recycling isn’t a solution. It is a marketing campaign designed to shift the burden of waste from the manufacturer to the consumer.

Most plastic is "downcycled" once, then heads straight to the landfill or the ocean. The only real way to keep plastic out of the environment is to stop producing it.

#EnvironmentalHardTruths #Environment #PlasticPollution #CircularEconomy #Sustainability