ICYMI: Databricks' agentic CDP bets on IAS to fix first-party data: Databricks CustomerLake launches with IAS as a partner, linking over 300 billion daily media signals to first-party audience profiles inside the agentic CDP. https://ppc.land/databricks-agentic-cdp-bets-on-ias-to-fix-first-party-data/ #Databricks #CDP #FirstPartyData #CustomerLake #DigitalMarketing

Databricks' agentic CDP bets on IAS to fix first-party data: Databricks CustomerLake launches with IAS as a partner, linking over 300 billion daily media signals to first-party audience profiles inside the agentic CDP. https://ppc.land/databricks-agentic-cdp-bets-on-ias-to-fix-first-party-data/ #Databricks #CDP #FirstPartyData #CustomerLake #MediaSignals