FLATS FUNDING BOOST: Welsh Government to pour millions into city centre flats plan at McDonald’s site and Kingsway block
Swansea is in line for a major regeneration boost after the Welsh Government confirmed funding for two high-profile developments right in the heart of the city.
The cash forms part of a £12.6 million Wales-wide package – but a significant chunk is heading straight to Swansea, targeting long-standing empty upper floors and underused buildings.
At the centre of the plans is 1 Oxford Street – the busy McDonald’s site opposite Castle Square, where empty floors above could finally be brought back to life.
Up to £4.9 million in grant funding alongside a £1 million loan has been earmarked to help transform the building, with proposals already in place to create new flats above the fast-food restaurant.
It’s a site we’ve previously reported on, where plans have been drawn up to tackle one of the city centre’s most prominent unused spaces and turn it into much-needed housing.
Just a short walk away, another key Kingsway building is also in line for change.
Potters Wheel and apartments above at 85-86 KingswayPhase two of the Potters Wheel development – covering 85–86 Kingsway at the junction with Dillwyn Street and St Helen’s Road – will receive up to £750,000 in grant funding alongside a £1 million loan.
The project builds on earlier work at the site, where apartments were created above the ground floor pub and a striking green wall installed as part of efforts to bring more nature into the city centre.
Now, housing association Beacon Cymru is set to push ahead with further apartments on the upper floors – continuing the shift towards city centre living.
The Welsh Government says the funding is about more than bricks and mortar.
Cabinet Secretary for Housing and Local Government Jayne Bryant said:
“This funding is not just about infrastructure—it is about creating real, tangible change for the people who live and work in these areas.
“By revitalising town centres, supporting local businesses, and improving public spaces, we are helping to build places where communities can thrive both socially and economically.”
She added:
“We know that strong, vibrant high streets are the backbone of wider economic growth across Wales.”
The announcement was made during a visit to the Biophilic Living project at Mowbray Yard in Swansea City Centre – a scheme already showcasing how greener design and housing can reshape urban spaces.
The latest investment is part of the Welsh Government’s Transforming Towns programme, which has already pumped nearly £500 million into regeneration projects across Wales since 2020.
But for Swansea, the focus is clear – bringing empty buildings back into use and creating more homes in the city centre.
For years, upper floors above shops and businesses have sat vacant, even as demand for housing continues to rise.
Now, with millions committed to two flagship sites, there’s fresh hope that parts of the city centre that have long been overlooked could finally see new life.
And with both developments targeting highly visible locations, the changes won’t go unnoticed.
For Swansea shoppers grabbing a meal on Oxford Street or passing through Kingsway, the skyline above them could soon look very different.
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