How a beauty creator turned 100,000 subscribers into a YouTube Shopping brand: BK Beauty's Lisa Howigi explains how microcreators and YouTube Shopping analytics drive more conversions than follower count in the beauty affiliate market. https://ppc.land/how-a-beauty-creator-turned-100-000-subscribers-into-a-youtube-shopping-brand/ #BeautyCreator #YouTubeShopping #MicroCreators #BeautyAffiliate #BKBeauty