I’ve had to come up with a game concept for my MBA, and let me tell you, PageSpeed Top Trumps is more fun than it sounds

Been conducting an experiment over on Twitter, sharing how well indirect competitors to Google answer a search query. These are queries that are naturally coming up in my day to day. Red means didn’t answer well, yellow means partially answered, green means good answer. Not enough results to draw a conclusion yet but the trends are interesting. I’ll be writing up the experiment once I have 100 queries.

I drifted back to the bird app for a while (I'm not proud). Mostly posting about how TikTok isn't a search engine and how I'm often not in the country. I can do that here.

I should post here more

Well this is entertaining

AI Mariah Carey. I don’t know what to think anymore https://youtu.be/Epsq8NjDK0Y

I have had some space open up in my schedule for February and beyond. Any brands or agencies in need of freelance technical SEO or strategy support please get in touch.

How many SEOs will be going into withdrawal today I wonder?