i don't know who needs to hear it but guarantee you're not focusing on retention anywhere near enough.
Crypto Intern
@ProofOfIntern
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born to mess around and shitpost on social media.
forced to write competitor analysis every few weeks.
when founders say they don't need marketing, they just need to talk about their product to people...
founder: intern, we need to post this urgently
founder after i write the draft and need approval to post:
me, after spending weeks writing a content plan for a big announcement only for it to be scrapped just before it goes live…
i've been growing accounts on twitter for ~15 years and no matter the algorithm changes, growing always comes down to these X things:
- having a niche to start with that actually has an audience on the platform.
- producing good fucking content that's actually worth reading.
- being social and interacting with others
- posting consistenly (think months to years, not days or weeks)
founders: we want a social media manager who's terminally online.
also founders: only pays part-time wages.
companies will hire social media managers to be chronically online only to make them chronically sit in meetings all day.
people don’t want features, they want solutions.
so stop marketing the damn features.