So after joinmastodon.org has received so many improvements... How do we test how well it works? 🤔
@Gargron what was the impetus behind the changes in the first place?
@toychicken Negative feedback from personally asked people
@Gargron okay that's a valid start, strong opinions often uncover useful directions. However, no-one comes without bias :)
What's your #1 objective? Grow Mastodon? Get more users? Improve features?
Whatever that priority is, you need to baseline your existing work before making further changes. Then, as you make changes, see what impact they make.
You're only a small team, so it'll be hard to track more than one or two effects at once, so be judicious about what you want to track.
Finally...

@toychicken Grow Mastodon/Get more users (same thing) is joinmastodon.org's primary objective

Improve features is Mastodon's primary objective

@Gargron in that case, your challenge is all about the marketing. Initially, it's a volume game. I usually assume a 1000:1 ratio. Get 1000 people to see something, 1 might sign up.
Over time, you'll see where your rich seams are and you can focus on those to get more for your money.
You've had good press in the past, so it's time to hit up any friendly folk that showed interest in the past and let them know what's changed since they last looked, and remind them why Mastodon is so important.