A very interesting take on the deeply problematic business model (#twitter #facebook, etc.) that both the #Mastodon project and the wider #platformcoop movement are seeking to tackle:

"#Vectoralist platform owners do not only advertise to their users, they also exploit the massive flows of raw data which appear via the infrastructures they control -- users hemorrhage data about themselves and their interrelations."

http://thephilosophersmeme.com/2016/10/26/on-vectoralism-and-the-meme-alliance/