Every political assertion or slogan should be given an #inversionTest. If the inverse is meaningless, so is the proposition. If the inverse would be supported by nobody, then the proposition is vapid.
Try it on #Starmer's tweet:
"Strength through fairness." Who prefers unfairness, or weakness?
"Hope for the future." Who's against hope?
"Real answers to the challenges facing our country.". Who prefers despair? Or fake answers?
Ireland has a technical term for this comms: #Bollix.
I don't particularly want to ride to Starmer's defence, but an alternative inversion of "strength through fairness" might be "there is a difficult trade-off between strength and fairness, and we must sacrifice the latter to achieve the former", and I think plenty of (not very nice) people believe, or at least try to convince the electorate to believe, that.
Interesting point, @only_ohm.
There certainly are people who believe in strength through unfairness. A lot of Tory ideology fits that summary.
But nobody articulates it thst way. The Tory style is assert the sheer reasonableness and fairness of exploiting nd repressing the lower orders.
Claire McNab
Disisdeguey🍉🔻PalestineAction🇵🇸
Dan Hatton