“The proteinification of all things—including #coffee, colloquially known as ‘proffee’—is perhaps better understood as part of a larger gym-bro-ification of daily life. Because it’s not just #protein getting added to what is supposed to be a lovely way to start your morning. Case in point: #creatine #coffee, a thing that regrettably now exists”
“Why can’t #coffee just be #coffee? Drink #coffee because it’s wonderful and on its own has too many health benefits to count” https://sprudge.com/now-theyre-adding-creatine-to-coffee-886303.html