All Content from Business Insider | Software isn't dying, it's just disappearing from our view by Dan DeFrancesco

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This post originally appeared in the Business Insider Today newsletter.You can sign up for Business Insider's daily newsletter here.The software industry is in a fight for its life. But it's got a plan.

The "SaaSpocalypse" is one of the big themes of 2026, with people arguing AI could kill the software business. Why pay for software when AI can build it for you?

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Read more: https://www.businessinsider.com/software-apocalypse-salesforce-microsoft-executives-not-worried-2026-4

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Software isn't dying, it's just disappearing from our view

Software executives sounded off to us on why they're not feeling threatened by AI. The market isn't convinced.

Business Insider