Mastodawn

Another busy week this week. Also… random question, anyone want a couple tons of KitKats? We somehow have extras lying around. 👀 Anyway, here’s your weekly social media recap:

𝗠𝗲𝘁𝗮 𝗦𝗵𝗮𝗿𝗲𝘀 𝗪𝗵𝗮𝘁 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗗𝗿𝗶𝘃𝗲𝘀 𝗘𝗮𝗿𝗻𝗶𝗻𝗴𝘀 𝗼𝗻 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 💸📘
Meta says a large share of creator payouts now comes from Reels performance.

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Nuelink

To maximize earnings, Meta recommends mixing formats (Reels, Stories, photos, text), prioritizing original content, and avoiding engagement bait. Instead, the focus is on meaningful signals like watch time, comments, and shares.