The Instacart logo is an arrow pointing to a map location marker.

Which visually implies a carrot.

This is extremely clever to me.

@hotdogsladies Very cool. Somebody had their mind blown by the FedEx arrow in design school and never forgot.
@hotdogsladies (And to be clear that’s not snark. I’ve never noticed the Instacart double entendre until you pointed it out here. I just thought it was a carrot.)