Coca Cola seems desperate to regain lost customers by trying to intertrade

https://lemmy.world/post/44763012

Coca Cola seems desperate to regain lost customers by trying to intergrade - Lemmy.World

There is a pretty big movement in Denmark that tried to avoid US products and companies based in Denmark. I assume this is why they have launched a massive campaign where they use local sayings in a humorous way. You can read more and see more examples here: https://markedsforing.dk/artikler/nyheder/coca-cola-leger-med-sproget-stoerste-rent-danske-kampagne-nogensinde/ [https://markedsforing.dk/artikler/nyheder/coca-cola-leger-med-sproget-stoerste-rent-danske-kampagne-nogensinde/] Are there any other similar attempts where you are, where they or other US companies try to regain market share?

intergrade

Is that the word you wanted?

I am not sure… It would be in my main language but may mean something else in english?

I meant it is the same way as ‘assimilate’ but I don’t really know what would be most appropriate

Integrate. Easy mistake, sounds the same
Definition of INTEGRATE

Definition of 'integrate' by Merriam-Webster