The game can never be played forever, it can be prolonged, it's end denied, or it's motive be equated with nature and progress itself, but sooner than later the cases against it will pile, and more we will recognize how instead of innovation, it's just another example of outsourcing the damage whilst centralizing the profits. Will centralized social media and communication platforms be the future? Of course, just like generative AI, NFTs and crypto.
To harness something as humane as otherness and social interaction to monetize or profit in the so far known only age of atomization, instead of reducing said loneliness, will be seen as the forgotten crime of the century.
Centralized social networks with algorithms put between you and another human to dictate and control your interactions, are so perfectly normal, akin to human progress, comparable to nature itself, which is why why the World Health Organization keeps finding new diseases and forms of psychological damage caused by it.