Charlie Kirk’s ‘mentor’ and father of modern cheerleading dies after falling while playing pickleball
Charlie Kirk’s ‘mentor’ and father of modern cheerleading dies after falling while playing pickleball
Yeah…
Giant absolute piece of shit and 99.99% of the reason it’s such a giant grift that systematically cover up sexual abuse…
I think the problem is, you think “modern cheerleading” has been a good thing for the decades that this one piece of shit controlled everything tangentially associated to it.
The article likens Webb’s influence to a scenario where the inventor of basketball not only held camps but also owned Nike, hosted the NBA Finals, commentated on games, and ran USA Basketball.
And:
Understanding Varsity’s market dominance can be challenging, even for those invested in cheerleading. Many may not even realize the extent of their involvement with Varsity and its sub-brands, as reports suggest that Varsity controls over 80% of the cheerleading market.
One significant quote from the article states, “As it snapped up rivals, Varsity did not rename its new acquisitions. Rather, it maintained existing brands in order to keep parents in the dark about how much of their money was now flowing to the company, according to a draft version of a 2018 presentation prepared by investment banks working on behalf of Varsity.”
thecheerbuzz.com/the-dark-side-of-cheerleading-ne…
But I do want to applaud you for actually using a question mark, even if it seems to have been rhetorical.
what it means for it to be modern a cheerleading.
The two big things you’d see on court/field is:
“Stunts” where people are thrown which is very dangerous.
The outfit change to sports bras and booty shorts.
Both direct results of “competitive” cheer ran by this guy filtering down to actual cheerleading done along with a sport.
Culturally off the field…
A bunch of impressionable and attractive cheerleaders went from having school employees responsible for them, to any random person with the money to cut a check to Varsity (this guy’s company).
Even if not to groom them for abuse, a lot of people want to be seen as “cool” and create an environment for drinking and drug use, blurring the lines between adult and child in the process.
It’s incredibly problematic but since it’s also so cult like, very few people have spoken out about it. By the time you see the bad parts, you’re already “hazed in” and don’t understand how fuckendup shit is.