LinkedIn has over 830 million users worldwide with 310 million monthly active users, making it essential for B2B marketing. A new guide covers the platform's tools, strategies and best practices including its simplified approach to scaling creators and video. The professional network is projected to reach 10.35 billion USD in ad revenue by 2027. https://martech.org/linkedin-the-marketers-guide/ #Marketing #Strategy #SocialMedia #LinkedIn
