Matt Stratford

The split-screen ads during Six Nations play are extremely annoying. Really off-putting.

https://www.cityam.com/itv-in-game-six-nations-ads-will-keep-sport-free-to-air-experts-say/

ITV in-game Six Nations ads will keep sport free-to-air, experts say

ITV’s introduction of advertising during matches at the Six Nations is a sign of things to come but will keep more sport on free-to-air TV.

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