For once, in an article looking at alternatives to Big Tech the Guardian has acknowledge (and indeed given a half a paragraph to) Mastodon....

Its not the greatest write up but might encourage some more people to join us...

#Mastodon #SocialMedia #BigTech

https://www.theguardian.com/technology/2026/feb/26/how-to-replace-amazon-google-x-meta-apple-alternatives

Leave big tech behind! How to replace Amazon, Google, X, Meta, Apple – and more

A handful of companies monopolise the web, with unprecedented access to our data. But there are many more ethical – and often distinctively European – alternatives

The Guardian
@ChrisMayLA6 this is wonderful thank you for posting. I’m here in the US and have switched over to Proton Mail & Vivaldi for a browser. I do find Vivaldi a bit overwhelming, but I feel so much safer on it. I don’t know how much of the other technology phones, etc. would work here in the US. Amazon is a monster I try to avoid. I use Book Shop and Libro.fm for audio. What we have now is extraction capitalism. I’ve heard of a social media called UpScrolled but haven’t tried