For once, in an article looking at alternatives to Big Tech the Guardian has acknowledge (and indeed given a half a paragraph to) Mastodon....

Its not the greatest write up but might encourage some more people to join us...

#Mastodon #SocialMedia #BigTech

https://www.theguardian.com/technology/2026/feb/26/how-to-replace-amazon-google-x-meta-apple-alternatives

Leave big tech behind! How to replace Amazon, Google, X, Meta, Apple – and more

A handful of companies monopolise the web, with unprecedented access to our data. But there are many more ethical – and often distinctively European – alternatives

The Guardian
@ChrisMayLA6 Not a bad writeup, but the Grauniad still gives more room to nonexistent vapourware like W.

@BashStKid

well as always, its press release dependent reporting to see extent