Honored that the new book “Marketing in the Metaverse” spotlights my “Lifespan (Half-Life) of Social Media Posts” research. The book is published by Palgrave Macmillan, an imprint of Springer Nature.

Details: https://scottgraffius.com/blog/files/marketing-in-the-metaverse-spotlights-graffius-research.html

#Metaverse #SocialMedia #SocialMediaResearch #Marketing