Microsoft tried to stuff an ad bar into #SSMS, then pushed an update saying you can simply disable it if you don't like it... by editing the registry.
I saw some comments in another posting about this where people were saying "SSMS is free, and Microsoft needs to make money somehow." *facepalm*
https://developercommunity.visualstudio.com/t/Please-dont-show-ads-in-SSMS/11010321