To Buy or Not to Buy: An Extra Seat - Obesity Action Coalition

by William Hignett and Ted Kyle, RPh, MBA Spring 2010 Southwest Airlines spends tens of millions of dollars on several television ads promoting the fact that bags fly free on their airline. A baggage handler yells in one advertisement, “Why pay up to $120 round-trip for bags?” That’s ridiculous to pay for baggage, Southwest’s WebRead Article