*** Online shopping in 2010 ***

Me: Hello, UnderpantsEmporium.com? I’d like to buy underpants.

Underpants Emporium: Certainly, sir. Your underpants will arrive on Monday.

Me: Thanks.

*** Online shopping in 2025 ***

Me: Hello, UnderpantsEmporium.com? I’d like to buy underpants.

*ding* ShipPirate.biz: Your package is getting shipped!

Me: Wait, who are yo…

*phone vibrates* SMS from 21525: ORDER UPDATE: package is on the move.

*ding* UPS MyChoice: Your package is on the way.

*ding* Underpants Emporium: Your pants-ckage is en route from us to you.

Me: dudes…

*ding* Underpants Emporium: Be sure to review your underpants!

*ding* UPS MyChoice: Your package is out for delivery. Follow it on a live map.

*phone vibrates* SMS from 21525: ORDER UPDATE: package is out for delivery.

*phone vibrates* SMS from +252 3983929301: There was a problem with your shipment. Please claim your package at che4p-pi1lz.virus-basket.biz.ru.

*ding* Underpants Emporium: how’s that review coming along?

*phone vibrates* SMS from 21525: ORDER UPDATE: the eagle has landed.

*ding* Underpants Emporium: customers who bought underpants also bought

@lcamtuf

Several Months later:

Google, I need some more underpants.

G: "Fantastic, here are 20 Amazon links and 10 Alibaba links"

No, from Underpants.com

G: "Gotcha! Here are 30 more Amazon links."

Underpants.com

G: Hmmmm, no record of that. More Amazon links

Type "Underpants.com"

"404 Error." Default Search -- More Amazon links.