🎉 A new thing I made — Citywide, a sans serif typeface inspired by mid-1900s bus roll signs.
It has some real charm, feeling both informal and buttoned up in the same breath. It’s still a work in progress, but already a large family of widths and weights, plus italics.
Read more about Citywide and bus roll signs, and grab a license: https://shop.jasonsantamaria.com/products/citywide
Citywide’s letterforms draw from a bus roll sign I found at a flea market years ago. I’ve probably lost myself staring at that sign everyday since, thinking about how the type system works while trying to puzzle out some of the unusual choices.
I love the little inconsistencies in proportions and strokes across widths, as well as its desire to be unambiguous, large, and legible from a distance.
Jason Santa Maria
Daniel