✔ For a Tobacco-Free Generation by 2040.

We are recommending that EU countries extend smoke-free environment policies to electronic cigarettes and other new products like heated tobacco.

Also, smoke-free environments should cover outdoor recreational areas such as public playgrounds, amusement parks and swimming pools.

These measures will protect people, especially children, from the effects of second-hand smoke.

More ➡ https://europa.eu/!4HPPXn

#EU

@EUCommission your ad is missing the point by ten years, the new generation consume Tabaco via colourful, tasteful and highly unregulated "Vapes", usually imported from outside the EU.
Update your image and target school children.
Also make it harder to acquire and use it in public places.

This is coming from an individual that is part of a Brazilian Tabaco free generation.

@kennergf @EUCommission e-vapes are NOT tobacco, some may contain nicotin, but nicotin is anyway not the dangerous cancerogen stuff found in tobacco.
Vaping should clearly not be promoted but in matter of public health this is an order of magnitude less concerning than actual tobacco.
@Leuenberg isn’t it addictive?
@GuillaumeRossolini Yes it is ! Nicotin is a powerful addictive and the major psychoactive substance in tobacco. And obviously the only reason people would continue burning their lungs with smoke...

@Leuenberg and other people’s along with their own, which was certainly the focus of the proposal

I’m not sure why you are disagreeing then?

@GuillaumeRossolini I'm just disagreeing with the assertion that vaping is "consumming tobacco" which is not only factually incorrect but also a very small risk compared to smoking tobacco.
@Leuenberg I’m sometimes ok with over simplifying the messaging 🤷‍♀️ perhaps this is one of those cases where conflating the two notions doesn’t hurt
@GuillaumeRossolini Public health policies should always be risk-based. By conflating two issues with extremely different risks profiles we lose one of the main benefits of vaping : helping smokers quit.
This is why my reply was not to the OP (EU) which correctly target smoking, but to a person who was conflating both issues.
@Leuenberg fair enough, though I disagree (to a point)