Google is no longer asking — feed the AI or you’re not in search results

https://awful.systems/post/2178630

Google is no longer asking — feed the AI or you’re not in search results - awful.systems

But don’t worry! Google’s AI summaries will soon have ads!

dear fuck, pasting ads onto the part of Google search that’s already known to be unreliable and annoying at best seems like a terrible idea. for a laugh, let’s see if there’s any justification for this awful shit in the linked citation

Ads have always been an important part of consumers’ information journeys.

oh these people are on the expensive drugs huh

Ads creativity and performance at scale with Google AI

Google AI is helping marketers engage consumers with new creative features, immersive formats, and Search Ads opportunities.

Google

It’s going to be so much worse than pasting ads if it ever actually works.

Rewriting the search results with LLMs let’s you seamlessly mix the adverts into the text people are trying to read… That’s why I need to sip a refreshing glass of coke zero™ when I’m contemplating the collapse of the internet into pure advertising drivel.

that comment was dumber than pepsi.