New @washingtonpost piece from @willoremus with new @wearenew_public research demonstrating what it looks like when local social media is done right -- and how important business, moderation and design choices are in creating a lot of the toxic conversations today. Things really don't have to be this way!

https://www.washingtonpost.com/technology/2024/08/10/front-porch-forum-vermont-research-new-public/

The friendliest social network you’ve never heard of

On Front Porch Forum, politics is fair game but unkindness is strictly prohibited.

The Washington Post

@elipariser @washingtonpost @willoremus @wearenew_public

Social media tends to be done right -- when the scale is small. This has been the case since PLATO and The WELL.

It's once you add scale, then the MBAs come in, and wanna grow everything to numbers in the billions, and the pressure is on to do so. The motivations change. The vibe changes. The people change. The rules change. In the end, you get crap.

I suspect it will certainly happen to Threads.