If Apple Intelligence weren’t a thing, I think we’d be talking a lot about the number of times Apple mentioned gaming this year.

It looks to me like they’re genuinely trying to make progress in this area, in a way that they haven’t in all the 20+ years I’ve been a fan.

However, I think it’ll continue to be a slow burn unless they can show top-tier competitive performance at some point (even if it costs a fortune to get it).

#wwdc24